Press Release --- 12th April, 2010

Haloglow announces first major order for Haloglow Bicycle Helmets

Hong Kong, China & UK – Haloglow Limited announce first major order for Haloglow Bicycle Helmets from Moore Large & Co. Limited (UK)

Mac McGolpin CEO of Haloglow Limited comments:-

“I am delighted to announce our first major order for the Haloglow Bicycle Helmet from Moore Large & Co. Ltd. (UK) one of the leading distributors of bikes and bike product accessories in the UK. This order means that we will have the Haloglow ICE, ILK, GEO and GEM Bicycle Helmets in UK retail stores by mid July.

We expect this order to be followed by many more in coming months in Europe, USA and Asia to meet the rising interest and demand for these ‘unique’ Haloglow Bicycle Helmets with their “360º” visibility capability during night time or low level light bike riding.

In conjunction with this first UK order for the Haloglow Bicycle Helmets, I am also very pleased to announce that we have signed an agreement with Moore Large that gives them the exclusive rights to distribute these Helmets in UK.”

Dale Smith, Accessory Sales Director of Moore Large & Co. Limited comments:-

“We see the Haloglow Bicycle Helmets as great additions to our bicycle helmet range and believe that the safety benefits these Helmets bring, for improving visibility during low light and night time riding, will prove very popular with bike riders in UK.

The Halolglow Helmets are available in both sport and commuter styles as fully in-molded helmets, expected to retail competitively in UK around £39.99. There is also a cheaper shelled version in both styles that we expect to retail around £29.99.

We are already looking forward to the Haloglow Bicycle Helmets, and possibly other Haloglow related products, becoming a successful part of our growing UK bike accessory business”

UK Sales Outlets

Hong Kong, China – Haloglow Limited announces the launch of the Lighted Haloglow Pet Lead as its first product to bring “a little more light into the Pet Care World”.

Mac McGolpin, CEO and Marketing Director, comments:

“We are very pleased to be launching our first lighted product for the Pet Care market and know this will give great benefits of increased visibility to those who have to walk their pets at night or in dim lighting conditions.

The Haloglow Dog Lead comes both as a Leash or as an Extension to be fitted onto owners’ existing leads and we will also soon be adding a pet collar to complete this product range.  All these products are made to high quality standards and tested for both strength and comfort to the pet, we have also added an option to have the optical fibre encased in a white cloth sheath.”

Initial photos of Haloglow Dog Lead:-

Photo of Haloglow Leash & Extension                                                        Photo of Cinnamon with Haloglow Leash

For product sales enquiries please contact your nearest Haloglow sales representative through our Contact page.

Hong Kong, China – Haloglow Limited announces the launch of the Haloglow Concert and Sports Necklaces as product derivatives of the Haloglow Light Necklace launched on 15th August 2008.

Mac McGolpin, CEO & Marketing Director, comments:

“We are delighted to announce the launch of the Haloglow Concert & Sports Necklaces which will bring great enjoyment I am sure to those seeking to light up their concert or sports events.  For those who wish to wear these attractive Necklaces day and night we can also offer the option of enclosing the fibre within a white cloth sheath which will improve the comfort during day-time and enhance the light show from the Necklaces at night.

See photos of the new Haloglow Concert and Sports Necklaces by visiting the Haloglow Light Necklace page.

For sales enquiries please contact your nearest Haloglow sales representative through our Contact page.

Hong Kong, China – Haloglow Limited announces their Supply and Distribution Agreement with the Lumica Corporation (Japan) for the Japan market and major Theme Parks internationally.

Mac McGolpin, Haloglow CEO and Marketing Director, comments:-

“We are delighted to announce this agreement with Lumica, a major distributor of lighting products to the Japan and Theme Park markets. Under this agreement Lumica will have exclusive rights to distribute the Haloglow Haloglow products to certain Theme Parks worldwide and for a number of Haloglow and Haloglow products in the Japan market. 

This is a very exciting step for us and we look forward to developing and manufacturing products, unique & customised to Lumica’s design specifications, for Lumica to distribute to Theme Parks. The Japan market with its liking for advanced technology also offers great potential for our new Haloglow and Haloglow products that we will be launching in September 2009.”

Shigeki Miyako, Lumica Overseas Director, comments:-

“We see the Haloglow product with their unique optical fibre lighting capabilities offering a very complimentary extension to Lumica’s wide & popular range of consumer lighting products in the Japan and Theme Park markets.

We have a close relationship with a number of the international Theme Parks both in Japan and Worldwide and are very pleased to be introducing a new lighting concept to them with these Haloglow products. We are already at advanced stage in completing the first four such, customised lighting products that will be introduced initially at one of the major Theme Parks in Tokyo by the end of 2009.”

“Go, go, Haloglow!”

Hong Kong, China - Strategic Sports Limited and Haloglow Limited announce agreement to manufacture and distribute Haloglow Helmets Worldwide.

Norman Cheng Strategic Sports Managing Director comments:-

"We have been looking for some time for a way to light up our wide range of sports safety helmets and are delighted to have reached this agreement with Haloglow to integrate their unique Haloglow lighting technology onto our Bicycle and Motorbike helmets. We are looking forward to working with Haloglow to help bring the new range of Haloglow Helmets to our customers Worldwide with the benefits this will bring them for safer bike riding in poor visibility conditions."

Mac McGolpin Haloglow CEO comments:-

"We are very pleased and excited to have reached this agreement with Strategic Sports, the major global producer of bicycle safety helmets, for them to exclusively manufacture Helmets with our Haloglow lighting technology and to distribute these Haloglow Helmets to their very extensive customer base. Haloglow will be working very closely with Strategic Sports in engineering the Haloglow lighting technology across their wide & popular range of bicycle and motorbike helmets and will also fully support Strategic Sports in the marketing of the Haloglow Helmets.

I would like to thank Strategic Sports for their foresight and vision for selecting the Haloglow lighting technology with its unique 360° lighting effect. If you are riding in poor visibility, early morning or late evening, why would you not choose a Haloglow Helmet? It's the only real choice you have."

Sherry Tai Strategic Sports Sales Director comments:-

"Our sales force are very excited by the new Haloglow Helmets from the customer soundings we have already made and the interest shown in the extra safety and fashionable features these Helmets bring, the coloured optical fibre blends into the Helmets during the day and illuminates them at night!

We will be launching our first four Haloglow Bicycle Helmets at Eurobike Show in Germany in September 2009 and our first two Haloglow Motorbike Helmets at the EICMA Show in Italy in November 2009 - we are expecting a great reception."

Haloglow Helmets Video as Launched at Eurobike 2009.  Promo Video

To view our ‘Poly Optics fibre PowerPoint Presentation given at Eurobike 2009’ please click here

"Stay bright, wear your Haloglow!"

Hong Kong, China – Haloglow Limited announce launch of marketing campaign to raise awareness of the Haloglow Bicycle Helmet.

Mac McGolpin, Haloglow CEO and Marketing Director comments:

“Since our soft launch of the Haloglow Bicycle Helmet we have received many enquiries concerning this unique “360º visibility” Bicycle Helmet and a very enthusiastic response from all the Cycle Action Groups and individuals that we have released our prototype versions of the Helmet to, as shown by the testimonials at the end of this announcement.

We now have two versions of the Haloglow Bicycle Helmet, ready for full production and we have decided therefore to launch a marketing campaign to raise the awareness of this unique Bicycle Helmet and in support of the bicycle and sports helmet retailers who are now preparing to sell it.

We will be asking users of the Haloglow Bicycle Helmet to send us photos or videos of their wearing the Helmet whilst out riding, with the “all round” light switched on!

These photos and videos will be posted to our User Photo Gallery on the Haloglow website and I am very happy to announce that the first photos from the Hong Kong Cycle Tour Association of their bike ride on New Year’s Eve 2008 have already been posted.

If you wish to find out how you can take part in this Haloglow Bicycle Helmet campaign then please contact us.  Once we have this marketing campaign fully up and running, we intend to provide a monthly prize of one of the top of the range Haloglow Helmets to the provider of the User photo that proves most popular that month.

We will be adding to our Sales & Marketing section on the Haloglow website the list of our first distributors & retailers of the Haloglow Bicycle Helmet.

We believe the above actions will greatly enhance the launch of the Haloglow Bicycle Helmet and continue our cause to promote safe bike riding at all times of day and night!”

Click here to view the Testimonials

Hong Kong, China - Haloglow Limited announce launch of the Haloglow Light Necklace a truly exciting product that produces a dazzling display of a rainbow of colours which can be worn to Corporae, Sports, or Entertainment events; or just for Fun!

Mac McGolpin, Haloglow CEO and Marketing Director comments:

"Whilst we chose to launch the Haloglow Bicyle Helmet first, the Haloglow Light Necklace was in fact the first product we developed and it is very pleasing to see this now come to market as it matches with our corporate objective "to bring a little more light into your world" and we hope that the wearer will find it both attractive to wear by day and fun to wear at night. I am sure many corporations and entertainment companies will be interested in this product for promotional and pleasure purposes, with its features of not only producing a fast changing colourful lighted necklace, but having a lighted customised logo that can itself produce an array of colours."

Eddy Joseph, Managing Director of Poly Optics Australia Pty Limited states "This is a product we first considered with Haloglow sometime ago and I think that the Haloglow product engineers have done a fantastic job in creating a Necklace that not only looks good to wear but can produce a light show all on its own to suit many occasions!"

Hong Kong, China - Haloglow Limited announce launch of the Haloglow Bicycle Helmet the first integrated Helmet using fiber optic technology that will bring visibility and safety benefits to its users.

Mac McGolpin, Haloglow CEO and Marketing Director comments:

“With the world-wide trend towards cycling, Haloglow has chosen deliberately to launch the Haloglow ELF Bicycle Helmet as the first product of many to integrate this exclusive fiber optic technology."

The first design is an innovative in-mold twin shell helmet developed with an established helmet manufacturer , featuring the unique lighting technology of Poly Optics from Australia.

"I believe we have produced one of the safest helmets in the world," continues McGolpin. "When used at night or in poor lighting conditions, the integrated fiber optic technology enables the bike rider to be seen from all directions and at greater distances than ever before."

Eddy Joseph, Managing Director of Poly Optics Australia Pty Limited states, "We are delighted to have Haloglow bring our technology into the cycling world and look forward to further such exciting applications."

London, UK - Haloglow Limited has reached agreement with Mekatronika Limited (UK) to launch the exciting Haloracer “Bike Illumination” product that turns bicycle wheels into kaleidoscopes of light patterns creating a fun, visible effect to moving bicycles of all sizes.

Mac McGolpin, Haloglow CEO and Marketing Director commented:

“We are very pleased to announce this agreement with Mekatronika which will allow us to launch the successful Haloracer product on an exclusive basis in the markets of North America. The Haloracer uses the same fiber optic technology from Poly Optics (Australia) that we use in our Haloglow ELF Helmet. Both benefit riders who wish to illuminate their bike ride, and I am sure that it will give hours of fun and enjoyment to its users." 

Ms. Linda Guerrero, CEO of Mekatronika Limited adds, "We've already seen incredible sales of the Haloracer product here in the UK, and can't wait for it to be unleashed for the cyclists of America, go Haloglow, go!"

Orange, CA, USA - Haloglow Limited is very pleased to announce that it has reached agreement with Steve Boehmke, the US Mountain Bike Hall of Famer and PR consultant to the US biking industry, to become a marketing agent in the USA for the Haloglow Haloglow Bicycle Helmets and the Haloracer bike illumination product.

Mac McGolpin, Haloglow CEO and Marketing Director commented: “We are very excited to have Steve on board, with his expertise and knowledge of the US Cycling industry, in our sales and marketing team in the USA. We recognize the value his endorsement of the Haloglow products bring in this industry. We look forward to having a long and mutually beneficial relationship with Steve.”

Steve Boehmke offers PR and marketing consulting services to the USA cycling industry via his CFEprPlus company whose website can be reached at CFEprPlus.com

"While my past has had strong roots in the off-road segment of bicycling, my future is deeply entrenched in the expansion of the urban cycling movement,” said Boehmke. “When I first saw the Haloglow helmet, I knew it would become the standard in safety equipment for kids and commuters alike. I can’t wait to tell the world about it and the other fine products that Haloglow is bringing to market."